All Case Studies
E-commerce / ApparelGoogle Ads

DTC Fashion Label

Google Ads Revenue
$15K/mo$47K/mo
The Challenge

What they were facing

A direct-to-consumer fashion brand had plateaued at $15K monthly revenue from Google Ads. Their Shopping campaigns were poorly structured, search campaigns targeted overly broad keywords, and they had no Performance Max strategy in place.

Our Strategy

How we solved it

We rebuilt their product feed with optimized titles and descriptions, launched granular Shopping campaigns by product category, and deployed Performance Max with audience signals from their best customers. We also implemented enhanced conversions for more accurate bidding signals.

The Results

Numbers that matter

Google Ads Revenue
Before$15K/mo
After$47K/mo
ROAS
Before2.1x
After5.8x
Impression Share
Before34%
After72%
CPC
Before$1.24
After$0.68

Our Google Ads were basically treading water before Himalayan Finds took over. Within three months, they tripled our revenue while actually lowering our cost per click.

Marcus W.Marketing Director, DTC Fashion Label

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